What is the single desk? An apparently simple question, but one the grains industry has found impossible to answer.
When four leading grains industry figures have four different interpretations as to what constitutes the single desk, it is easy to see how rank and file growers have become confused.
The loosely defined 'single desk' can range from a strict model based on the old statutory authority days right through to ideas that for all intents and purposes are licensing arrangements.
It's time to move past the rhetoric and cut to the chase.
Does the marketer hold the right of veto in a single desk? Should that right be passed on to another authority? Who cares?!
The crucial issue, and one that seems be left behind in the debate is which model delivers the best returns to growers into the 21st century.
Instead of jostling for position to have their plans acknowledged as the one, true single desk in an attempt to cash in on the strong emotional links growers have to the system that served them for over 70 years, industry leaders to move on and address the real issue at hand.
The danger is that those supposedly leading the industry are so mired down in semantics that the leg work necessary to find the most suitable option is being left undone.
What do you think?