Animals Australia declares farm war

23 Oct, 2012 04:47 AM
Animals Australia campaign director Lyn White.
Animals Australia campaign director Lyn White.

THE organisation which shattered Australia's live export trade last year is waging a new war on farmers.

Animals Australia, which just over a year ago fed video footage of animal cruelty to ABC Television leading to a month-long ban on the live export trade, has launched a multimedia campaign aimed at ending what it calls "factory farming".

"Imagine a world where all animals are provided with a life worth living and protection from cruel treatment. A world that recognises their needs and interests, not just takes from them," a statement on their website says.

"A world where every animal is treated as a someone, not a something. With the launch of this campaign imagination will become action, because we have a plan to Make it Possible - a plan to end factory farming in Australia!"

The campaign, which features TV ads, pleads with consumers to use their purchasing power to end the trade. The ads show pigs and chickens in squalid conditions with some animals made to look like they are singing.

Backing the campaign are ambassadors including tennis legend Pat Rafter, musician Missy Higgins, and now US-based TV host Rove McManus, among a host of TV personalities and comedians.

Animals Australia wrote to National Farmers Federation chief executive, Matt Linnegar, about the campaign arguing it would give farmers interested in welfare but concerned about backlash the confidence to change practices.

''We understand that the current demand for pork, chicken and egg products cannot be met by higher welfare systems, hence the need to educate the community to eat less and pay more - ensuring that the bottom line for producers can remain positive.'

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22/10/2012 11:19:30 AM

Lynn White and her lot need to be thrown in prison on for what they have done to this country. Lynn what would you do if one of steers stepped in a rabbit hole and broke its leg leave it there to the dogs. No you would put it out of its misery as quickly as possible. Have you even talk to the people involved in the beef and other industries that your trying to shut down i would take that as a no so before you go and judge something you nothing about look in your own backyard before going to blame others for something they never did
22/10/2012 11:22:48 AM

No let them go, the more they rant and rave, the more people wake up to them.
Get Real
22/10/2012 11:28:32 AM

I'm sure if most Australians knew the meat they buy came from appalling conditions, they wouldn't buy it anymore and would support more humane animal production methods. Well done Lynn White for continuing to educate the Australian public on cruel farming practices.
22/10/2012 11:49:01 AM

Go and declare war on Pakistan Lyn .
22/10/2012 11:52:27 AM

This should be read whilst eating a good mutton chop with mint source, chips and 3 vegies and shoot any dingoes that get in the way of good tucker.
22/10/2012 12:32:44 PM

The greater tide of public opinion is turning. The red neck idiots who are happy for the cruelty to continue are now firmly in the minority.
22/10/2012 1:01:17 PM

Get real apart from the vegan brigade i know of no one who thinks their steak is grown in or under appalling conditions .Don't confuse what happened in Pakistan with what happens in Australia .
b hyatt
22/10/2012 1:07:30 PM

The majority of farms are still small scale REAL farmers. What Animals Australia are objecting to is the industrialised version of meat production which is not farming. They run factories which use minimum staff so do not value add to the jobs market and in ffact if the thousands of those animals they cram inot sheds were spread around REAL farmers the job opportunities in some small country areas would rebuild many of the communities that have been lost because of the greed of industry. We have only been cramming animals into sheds for 50 years and this trial has failed on all counts.
aa=no farm=no food
22/10/2012 1:08:51 PM

Australians are the best farmers in the world. Farming is sustainable - mining isn't. Why is Lyn white trying to ruin the one industry that will give our kids a future ? (when all our mineral resources are gone - farming is what we have left). AA are a vocal minority - do not let them brainwash you - if we have no farming we have no future...and no food - she shows an alarming lack of foresight...
22/10/2012 1:10:08 PM

Most cows in Australia have an awesome life! All you can eat, free health care, partners provided - and then right at the end you don't have to worry about growing old and sick because wham! You get a bolt in the back of the head and it's all over. Being a cow would be great I reckon.
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