Merino showcased by Hong Kong's brightest young designers

30 Jun, 2009 05:03 PM

Australian Wool Innovation has partnered with Hong Kong PolyU’s Institute of Textiles and Clothing (ITC), the country’s most prestigious design school, to showcase Merino wool in contemporary design at its annual graduation fashion show.

AWI sponsored two awards: the Woolmark Platinum Award and the Flinders Merino and AWI Platinum Award, co-sponsored by Flinders Merino.

2009 marks the third year AWI has supported the coveted awards, which aim to inspire and educate students about Merino wool, the natural fibre for fashion.

The 24 graduating students were from the Bachelor of Arts (Hons) Scheme in Fashion and Textiles and the Higher Diploma Scheme in Fashion and Textile Studies.

Each student competed for 12 individually sponsored awards including the overall grand award, which was sponsored by Avery Dennison Hong Kong B.V.

The judging panel of nine of Hong Kong's local fashion industry identities included Mark Baumann, visual director of Lane Crawford (Hong Kong) Ltd, and Angelia Teo, head of content, Asia Pacific, WGSN.

The Woolmark Platinum Award required the students to create a collection comprising approximately 80pc Australian Merino wool.

The winner was Gallery Tam, whose collection was inspired by Hyaku Monogatari, a Japanese parlour game from the 1600s used to summon supernatural entities.

Tam’s collection was sponsored by Multitex Group and Pine Hover Ltd.

The Flinders Merino and AWI Platinum Award also required an 80pc Australian Merino wool content.

The winner of this award was Sammul Ng who produced a collection based on the theme of women in modern history.

With a focus on 3D structure and shape, Ng impressed the judges with his collection of high quality knitted garments.

The collection was sponsored by Crystal Sweater Ltd, Knit Fashion Ltd, Novetex Textiles Limited and Leaton Leather & Trading Co Ltd.

The two awards include a trip to Australia later this year to visit the Flinders Merino wool farms in Adelaide and the wool auction houses and local retailers and manufacturers in Sydney.



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