Latest data from big rural lender NAB show farmers are borrowing heavily to update tractors and equipment.
A major business lobby says governments should resists the temptation to slap taxes on electric cars.
The enduring love affair between Australian new vehicle buyers and the HiLux ute continued in March.
The online auction in the United States of a rare farm tractor from Australia that is due to end on April 24 has already hit $93,000.
Affordable and powerful electric utes are now in the production pipelines of many of the world's leading car manufacturers.
Former Moree farm boy, Sean McColley, is Case IH's new product manager for Advanced Farming Systems (AFS) in Australia and New Zealand.