Springing into lamb is too easy says new MLA campaign

Updated September 27 2019 - 1:00pm, first published 10:30am
MID-WEEK LAMB: Meat & Livestock Australia's new spring lamb campaign aims to persuade consumers that lamb can brighten up their boring mid-week meals.
MID-WEEK LAMB: Meat & Livestock Australia's new spring lamb campaign aims to persuade consumers that lamb can brighten up their boring mid-week meals.

A six-week campaign was launched today to convince consumers that lamb will brighten up their boring mid-week meal repertoire.

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