Making garments of integrity

By Wendy Gould
Updated August 25 2020 - 9:46am, first published August 23 2020 - 12:00am
M.J. Bale has 55 branded stores across Australia and Australian Merino wool accounts for 60pc of its fibre use.

FARM Weekly's WENDY GOULD first interviewed Matt Jensen, founder and CEO of leading menswear fashion retailer M.J. Bale, for WA Merino in 2012. In conjunction with Sydney advertising agency Whybin/TWA, his company had just been awarded two gold PR Lions, two silver PR Lions and a bronze Direct Lion at the 59th annual International Festival of Creativity event in Cannes, France.

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